My company competed against several Miami agencies to win the Nickelodeon Latin American account. Our first trade campaign targeted cable executives in Argentina and consisted of print and direct mail. One print execution featured actual Nickelodeon executives wearing masks from characters of their #1 show The Rugrats in a conference room and read, "Successful cable operators connect with kids, do you?"Our trade campaign competed against some 3,600 entries from around the world to win the "World-Class Award" at the 21-st annual BDA Awards held in New York City. AD/CD: Me. Copy: Piper Hickman and Debbie Reznik-Meija. Photog: Louis Jay
